The channel that dares to tell all, with no taboos.

On MOI&cie, the images are daring, the topics are compelling and the shows are inspiring. It’s the station that makes its mark, loud and proud!

With its local productions, true stories, shocking documentary-reality shows and spicy programming, the station stands out from the ordinary. And because everyone loves fiction, MOI&cie also presents provocative and daring series, as well as romantic movies.

This is the channel for bold, confident viewers.


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MOI&cie télévision


It is the go-to channel for women who are looking for inspiration, information and entertainment!

MOI&cie attracts an average of 918,000 viewers every week! Its listening hours have multiplied by 2.3 in 5 years 

MOI&cie promotes a healthy lifestyle, covers topics of particular interest to women, enriches their daily lives, and generally inspires them in an innovative way.

The variety of its programming that includes documentaries, fiction, magazine-style and reality shows is particularly appealing to women aged 25 to 54.

Source: Numeris, PQ franco, Fall 2017 (Aug. 21 - Dec. 24), Mo-Sun 2:00 - 2:00 and 2017 vs 2013 (Jan 1st - dec. 31) 2+ / 15 min reach 

Channels available to subscribers
Videotron (illico): 91 / 691 (HD)
Cogeco: 97 / 529 (HD)
Bell: 194 and 138 (Fibe) / 1138 (HD) (Fibe)
Shaw: 774
Telus: 52 / 532 (HD)

To learn more about the business opportunities related to this brand, please contact your sales representative

MOI&cie web


The MOI&cie website is the ultimate online reference for Quebec women who want to enjoy life. Foodies will be inspired by our great recipes, created and taste-tested by our chefs.

The website also features weight-loss tips to keep fit and stay healthy, advice on hair, makeup, skincare and body care, as well as product trials that help consumers make informed purchasing decisions. 

The site attracts 31,300 unique visitors per month, reprensenting 121,400 page views per month. 

Present on social networks, it combines 49,300 Facebook fans and 2,500 Twitter followers.

Source : Google Analytic, 3 mo aver. Dec. 2017 / Social media : Jan. 2018

To learn more about the business opportunities related to this brand, please contact your sales representative